Executive Master in Corporate Communication Management

OVERVIEW

Executive Master in Corporate Communication Management Overview

Master in Corporate Communication is ranked 47 in Corporate Communication, Western Europe, among the Top 200 – Regional ranking within the 9 geographical zones

  • Learning Formula- On-Campus and 100% Online
  • Intake Cohort- April and October each year.
  • Accredited Master’s Certification – 60 ECTS
  • Language – English
  • 2 Weekends per month ( Fortnightly)
  • Duration- 1 year

The Executive Master of Corporate Communication program is designed to teach the managerial talents, industry knowledge, and skills required to successfully and professionally manage communication and marketing processes using specialized strategies to improve corporate communication.

Rome Business School ensures a comprehensive education in an increasingly interconnected industry.  

Rome Business School’s Master in Corporate Communication is structured to provide participants with a tough preparation for the corporate communication sector, the public relations sector, and crucial aspects of other related fields, starting with a broad overview of the broader management and then proceeding to analyze all the specific subjects and aspects of corporate communication development and management, as well as providing an in-depth insight, trends, and best practices.

WHY TAKE OUR MASTERS PROGRAM AT ROME BUSINESS SCHOOL .

Embarking on the Executive MBA at Rome Business School Nigeria offers a transformative experience designed to elevate your professional trajectory. Here’s how our program stands out:​

Graduation Ceremony in Rome, Italy

Celebrate your academic achievements with a memorable ceremony at our main campus in Rome. This five-day event includes a study tour, company visits, and explorations of Italy’s rich cultural landmarks, providing both educational and cultural enrichment. 

Life & Soft Skills Program

Develop essential soft skills such as self-discovery, awareness, empowerment, and reinvention. These competencies are crucial for effective leadership and navigating the complexities of today’s dynamic business environment.​

Extensive Networking Opportunities

Through partnerships with leading companies like Airtel, Fidson Pharmaceutical, Messrand, Nigeria Info, Cars45, Microsoft, and Rainoil, you’ll engage in workshops, webinars, and guest lectures. These interactions facilitate the building of a robust professional network and provide insights into real-world business scenarios.​

Career Acceleration Program

Our tailored program focuses on enhancing your professional profile to thrive in the competitive job market. Benefit from workshops on contemporary job-seeking strategies, personalized career guidance, and exclusive events aimed at propelling your career forward.​

EMBA Coaching Program

Maximize your potential through personalized coaching sessions with experienced professionals. These sessions aim to refine skills in goal achievement, teamwork, effective communication, and time management, all vital for career success.​

Entrepreneurial Support

Whether you’re aspiring to launch your own venture or drive innovation within an organization, our program equips you with the necessary skills and mindset. We foster an environment that encourages spotting new opportunities and bringing business ideas to fruition.​

Virtual Coffee with CEOs

Engage in interactive sessions with top CEOs to gain insights into career excellence. These virtual conversations provide a platform to ask questions, discuss career interests, and network with seasoned professionals, offering a glimpse into leadership at the highest levels.​

Business Showmanship

Gain visibility for your business through our social media platforms and receive complimentary consultancy on critical business challenges. Present your business during in-class lectures to receive feedback from experienced faculty, positioning your venture as a case study for peer learning.​

Choosing Rome Business School Nigeria’s Executive MBA means investing in a program that not only imparts knowledge but also provides practical experiences, networking opportunities, and personalized support to shape you into a leader equipped to make meaningful impacts in the global business landscape.

QUICK CURRENT STATISTICS OF OUR EXECUTIVE’S STUDENTS AND ALUMNI ON INTELLECTUAL CAPACITY DEVELOPMENT

  • Professional responsibilities increased by 82%.
  • 93% Increased Ability to Make Decisions
  • 79% of students report higher salaries following their master’s program completion.
  • 68% of alumni received promotions and new offers.53% of students work for a multinational corporation.
  • 58% of them are currently effective directors and managers in their companies.

PROFESSIONAL PARTNERSHIP – Enhance and fast-track your Corporate Communication Professional Career Path

Rome Business School Nigeria Now Offers CIM Accredited Degrees. CIM has accredited Rome Business School Nigeria’s Executive Master in Corporate Communication degrees. Students at Rome Business School Nigeria can now obtain CIM exemptions while pursuing their Executive Master’s degree.

The Advertising Regulatory Council of Nigeria (ARCON) has approved Rome Business School Nigeria’s Executive Master in Corporate Communication. Executive students at Rome Business School Nigeria can obtain an ARCON Professional Diploma and Associate Membership through exemptions by taking only the last level of the professional examination while pursuing an executive Master’s degree.

RBSN students have the privilege of joining the league of marketing professionals through a fast track program via direct membership into all professional grades levels – Associates, Full Members, and Fellow. This mapping and accreditation have stressed some recommendations for complete exclusions in all modules for the professional certifications examination of the NIMN for Rome Business institution Nigeria executives’ master students in Corporate Communication when they begin their program at the institution.

PROGRAM STRUCTURE

WHY TAKE OUR MASTER IN CORPORATE COMMUNICATION

  1. Effective Performance in Corporate and Institutional Communication

Gain insight into the importance and interrelation between Corporate Communication, Marketing Communication, Media & Advertising, and Corporate or Industrial Politics. Understand and apply tools for effective marketing communication in corporate suits. Structure precise operational plans and strategies for the promotion of corporate internal and external communication. Analyze how public opinion is affected by opinion leaders, think tanks, and lobbies. Learn to enhance the corporate brand, with expertise in reputation management, communication crisis management, brand damage control, and corporate external communication. Effectively oversee internal corporate communication and change management.

  1. Master New Visual and Offline Means of Communication

Make the best use of social media and the internet for corporate communication and marketing communication purposes. Learn about media public relations processes for effective organizational positioning and achievement of company goals.

Improve your public speaking and consulting skills. Conduct successful marketing communications and business political campaigns. Manage advertising agencies and brand management by coordinating a set of media teams to achieve organizational marketing communication objectives. Learn about online writing and social media management. Create effective corporate speeches and monitor their communication impact across both online and offline media.

  1. Develop Leadership and Management Skills

Be a responsible and innovative leader in the corporate communications sector. Identify and add value using various leadership models. Learn communication strategies, techniques, analysis methodologies, planning, organization, development, and management. Develop successful relationships with various stakeholders and corporate communication bodies. Learn how to effectively handle and resolve various communication problems inside a business. Develop communication management and consulting skills. Develop excellent management competencies.

PROGRAMME EXPECTATION

This Master’s program will develop students’ competencies and prepare them to take on duties in any company’s Corporate Communication Department.

On the completion of this Master’s, students will be able to:

  • Understand and effectively manage the decision-making path related to corporate communication planning and management.
  • Measure performance and manage and implement various corporate and political communication methods, beginning with the new product creation stage and continuing through all phases of a product’s lifecycle, taking into account potential worldwide expansion.
  • Manage sales and achieve the company’s targets and KPIs.
  • Develop become responsible, innovative corporate leaders.

PROFESSIONAL OUTLET

In particular, the master’s is particularly suitable for those who want to pursue a career in the following roles:

  • Corporate Communications Manager
  • Global Marketing Manager
  • Commercial Director
  • Business Developer
  • Sales Manager
  • Digital Marketing Manager
  • Digital Strategist
  • Social Media Communication Specialist
  • Trade Marketing Manager
  • Spokesperson
  • Political Leader
  • Marketing Consultant
  • Internal Relations Manager
  • Global Reputation Manager
  • Crisis Manager
  • Stakeholder Manager
  • Lobbyist
  • Opinion Pool Analyst

PROFESSIONAL JOURNEY STATISTICS

  • 5 Years and above of professional experience.
  • 82% employed full time
  • 12% business owner/ Self-employed / Entrepreneurs
  • 19% of the students are from the FMCG sector
  • 6% from consulting
  • 19% from Health, Pharmaceutical, Biotechnology
  • 6% from information technology/ telecommunication
  • 12% from Finance / Accounting
  • 6% from Manufacturing / Engineering / Construction
  • 13% from Marketing / Publishing / Media
  • 13% from NGO / Social Services
  • 6% from Transport / Logistics

INDUSTRY BASE FACULTY

You will be guided by experts in every step of your corporate communication path.

Our Facilitators are carefully selected international academics and disruptive executives who apply their skills and knowledge every day to achieve their goals. You will benefit from the experience of professionals currently working in the field for leading national and international companies, bringing their emerging insights from real business cases.

Our teaching method is designed to ensure the acquisition of theoretical and practical know-how to transfer truly useful competencies that foster professional development. Our faculty members are opinion leaders on many of today’s most crucial business topics.

See some facts about our faculty:

  • 75 facilitators of diverse professional backgrounds
  • 10% of them are academic professors
  • 90% of them currently work professionally in the field as industry experts, consultants, entrepreneurs, managers, and practitioners.
  • 70% of them have international experience
  • 30% of them have national experience

Checkout our topnotch renowned faculties here:

Dr Ulaikere holds a Ph.D. in Marketing Communications from Babcock University, Ilisan –Remo Ogun State, Nigeria. He is an alumnus of the Senior Management Programme (SMP 27), Lagos Business School, and was also trained at the IESE Business School, Barcelona, Spain.
His working experience spans over 20 years in Banking, Corporate Communications, and Advertising as well as Human Resources training and development. His expertise cuts across Sales/Marketing, Advertising and Media Management, Business Development, and Corporate and Retail Banking. He is a Member of the Nigeria Institute of Management (NIM) and the Institute of Personnel Management of Nigeria (IPMN).

Emmanuel Agu has over 18 years of experience in Consulting, Banking, and FMCGs (Diageo, Heineken, and Jotna Group). A well-rounded Business and Commercial Leader with a strong track record in business strategy, brand communication/experiential strategy, portfolio commercialization, insight generation that has delivered strong ROI on cutting-edge innovations, and high-performing team leadership. Skilled in regional/national communication and local insight generation that delivers strong brand growth. Vast experience in cause marketing. Very knowledgeable about the Nigerian/African consumer space, their habits, and attitudes towards brands.

Tunde Ojo is a branding and communication consultant, entrepreneur, business strategist, and leadership and management, coach. He is the founder and Chief Executive Officer of Touchstone Limited, a glocal idea consultancy with specializations in brand strategy, marketing communications, social and behavioral change communications, and a track record of delivering results across diverse industries by identifying and communicating the brand’s Dominant Value Point.

Fuh Che Program Advisor: Mr. Fuh J. CHE is a Cameroonian, an entrepreneur, a business/research expert, faculty member, and Programs Advisor for Marketing & Communications (MARCOM) at Rome Business School (RBS), Nigeria. He is a holder of an Executive MBA in Finance and a BSc. (Hons) in Economics & Management and currently a fellow at the CFI (Corporate Finance Institute), in FMVA (Financial Modelling and Valuation Analyst). Mr. Fuh is a blend of the industry & academia and worth twenty years of work experience in different domains including; business management, micro finance, banking, marketing/e-commerce services, business research & product development.

METHODOLOGY:” CIRCULAR LEARNING” BASED ON THE EFMD CIRCLE FOR QUALITY ASSURANCE

By adhering to the highest standards regarding the teaching methodology provided by EFMD, the Master will be taught through interactive lectures, case study analyses, exercises, discussions, role-plays, teamwork exercises, video conferences, business analysis and sessions presentation of students. Case studies will be used to generate discussions and illustrate business problems. Students will be encouraged to read and engage in discussions and debates. The teaching methodology is based on learning by doing, through which teachers implement a student-centred approach, involve students and provide activities that allow students to apply the knowledge acquired.

CAREER SERVICE

In keeping with our objective to develop better managers for a better world, we want to give you the tools, resources, and support you need for a prosperous career and professional future. To achieve this, we offer you not only first-rate training but also the help and support of Rome Business School Career Services. We assist you in selecting the appropriate professional field to focus your interests and efforts on, from the start of an academic program through all the procedures leading up to graduation, and we provide you with the skills you need to successfully navigate the modern labour market. in addition to contacts that may lead to opportunities at different businesses.

Read more about our career services functions and benefits to our students: https://romebusinessschool.ng/career-services/

Rome Business School releases an Employment Report every year that compiles information on the official outcomes of our students’ and alumni’s employment and professional development after earning a master’s degree from the school. The results were made possible by the passion of our students and the outstanding professionalism of our Career Services, who are able to guide students towards their intended career path in the workplace via hard work and dedication.

Specifically, based on the latest statistics:

  • 68 percent received a new job offer.
  • 82% Greater Accountability for Professional Tasks
  • 90% Increase in Decision-Making Ability
  • 5% began working before their master’s program started.
  • Within their master’s program, 7% secure employment.
  • 7% of graduates of master’s programs found employment within a year.

Download the 2023/2024 employment report here for more information.

SOFT SKILL PROGRAM

Soft skills are the “secret key” to a successful professional path and a well-run organisation. We provide you the chance to acquire the soft skills required for both your career and personal development through the Soft Skills Program.

The following is the framework of the optional personal improvement program: Ten hours total for five interactive, self-reflective soft skills classes (a certificate will be given upon program completion):

  • Emotional intelligence
  • Public Speaking for Business
  • Time, stress and self-management
  • Intercultural communication
  • Conflict, problem solving and negotiations

DOUBLE CERTIFICATION

At the end of the course, attendees will be issued with the official double certification of the Master in Corporate Communication from Rome Business School Italy and Valencia International University, Spain.

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Participants will receive the official double certification of Master of the respective program from Valencia International University in Spain and Rome Business School in Italy at the completion of the course. An academic transcript detailing the courses taken, their ECTS grades, and the number of study hours required for each is also included with the certification.

Valencia International University (VIU) is recognised by WES as our accredited partner university. To get instructions on how to use the WES to examine their academic credentials, students should write to Rome Business School Nigeria. The accreditation from Valencia International University (VIU) has been accepted as a Canadian equivalent master’s degree by Immigration, Refugees and Citizenship Canada’s educational credential evaluation.

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ADMISSION EVALUATION PROCESS

A Comprehensive Selection Procedure: Requirements and Actions:

Rome Business School strives to keep the calibre of our programs at the greatest possible level. Therefore, all applicants must go through and complete a selection procedure that is set up as follows in order to guarantee the candidates’ eligibility:

Instructions on enrolment processes will be sent to candidates who are accepted into Rome Business School. Accepted applicants can pay their tuition in one of two ways before enrolling:

  • Full tuition payment, for which the applicant is eligible for an extra 10% tuition reduction following the application of any partial grant; 
  • A minimum initial payment, followed by monthly installments contingent on the study plan and program;

ADMISSION PROCESS

At Rome Business School, we strive to maintain the highest level of excellence in the programs we provide. To confirm the candidates’ eligibility, all applicants must go through and complete the following selection process:

SCHOLARSHIP, EDUCATIONAL LOAN AND TUITION

Tuition Payment

  • 100% online participation: NGN2,500,000.00
  • On-campus participation: NGN2,800,000.00

Flexible Payment structure:

  • Start your program with NGN 600,000 and spread the balance within 6 months of interest-free instalments.
  • Single lump-sum payments attract and guarantee an additional 10% of the total tuition amount
  • Scholarship Availability: YES, see the top of the page for the prevailing scholarship.

GET READY TO START

You now know that we have the program you need if you want to get top-notch advanced training in a specific business area, have access to a wide range of opportunities to test and develop your skills, build your professional network, and connect with top professionals in various business fields. After then, it’s all up to you! To get the most out of one of our programs and begin paving the route for professional success, all you need is your willpower and openness to learning and trying out new ideas.

Your future awaits.

Build it with us.